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Showing posts from December, 2018

Week 17: Winter break here we come!

To start of I just wanted to say that I had a really positive experience taking this class. I learned a lot of cool little tips and tricks that are good to know and that will enhance my capability in using social media effectively. I now think of social media as more of a tool at my disposal rather than just some apps on my phone. When used correctly, social media can propel any business to success. This class has given me the opportunity to dive deeper into social media than I ever have before. Learning more about the different social platforms, their benefits, and which ones work best for certain businesses. I've also learned that when,where, and what you post has a huge impact on the overall success of your page. To go a long with that, having an aesthetically pleasing layout/feed that's clean and concise will most likely boost the amount of people that engage with your page/site. I also like that from this class I've gained the following of a few of my fellow peers

Week 16: Wrapping it up

The social media platform I have enjoyed the most and that I feel is best suited for my business is Instagram. As a photographer, I thoroughly enjoy being able see, and be inspired by other great artists who share the same passion. It's even better that we can all share a common space to do just that and more. Instagram is not perfect, but it does serve its purposes and can be a powerful tool to help grow any business, especially one like mine that revolves primarily around visuals/images. But don't be fooled, creating and running a successful social media profile, especially on Instagram, is no walk in the park. Consistency, time, effort, and quality content are crucial for making it anywhere in the endless online social maze. Prior to this class I was already a frequent Instagram user, using it to casually post samples of my photography for people to see. Now, after taking this course and observing other professional photographers habits on social media, I now find myself t

Week 15B: Facebook Analytics

So this week on my Facebook I was finally able to see some growth despite having a few issues with my page, and Facebook itself. My page likes and views are both up 100% from last week. Post reach is up 500% and post engagement is up 100% which surprises me since its been a little while since I've posted on my Facebook. And although I don't quite have the traffic yet to give me substantial data, I can see how useful these tools could be to track/make sure you're hitting your target audience and keeping them engaged.